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Fundraising is Beautiful

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Fundraising Manifesto for the New Year

Dec 18, 2009

Here are four truths about fundraising that can transform the way you approach this beautiful profession:

  1. Fundraising is good for donors.
  2. Fundraising is a lot like courtship.
  3. Fundraising is about your donors, not you.
  4. Fundraising is a science.

(The facts we cite about the impact of giving on giver are taken from the...

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