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Fundraising is Beautiful

Aug 8, 2018

You'll be equipped and inspired by this interview with Jen Love and John Lepp of Agents of Good in Toronto. They are powerful spokespersons for the idea and practical expression of loving donors. You'll learn how Courier font is a practical tool for donor love, why innovation in fundraising so often doesn't work, why...


Jan 18, 2018

The most important thing you can learn about fundraising -- the one thing that can make the difference between mediocrity and big-time success -- it's this: It's not about you. It's about your donor! It's so easy to talk about how great our organization is ... and to forget that donors don't give because you're awesome....


Oct 11, 2017

We take a look at the ways photos can emotional depth and measurable pull-power to your fundraising ... or undermine your message entirely!


Sep 27, 2017

What's the subtext of your donor-communications stream? That is, what's the overarching message they're getting, even though you might not be saying it out loud? We'll show you how to change your subtext into one that thrills and involves donors -- and keeps them giving.


Sep 13, 2017

A lot of nonprofit thank-you messages say something like this: "Thank you for being our partner...."

That's about as thrilling to the donor as telling her she has nice elbows.

Donors don't give in order to be our partner. They give to have a positive impact on the world in some specific way. And that's what you should...